For several years I have travelled to the other side of the globe to attend the Microsoft Worldwide Partner Conference (WPC).
It’s a long an perilous journey which takes me away from my wife, daughter and dogs.
(It’s not really perilous, and I can survive without seeing my dogs for a week or so.)
Recently I wrote a blog post for the Microsoft WPC team on why I believe Australian partners (and those in New Zealander) should make the trek to the conference – and what business value it brings.
You can read my post at Microsoft’s DigitalWPC site.
If you’re planning on heading to Houston this year – let’s grab a beer!